GoMove is a loud, bold, tech-enabled moving platform, live in Cape Town, Johannesburg and Pretoria and growing fast. We lead with customer obsession and radical transparency, and we hold a high bar. If you want real ownership and the chance to build a national brand from the ground up, there is a seat for you.
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Leadership role
Customer Operations Lead
Cape Town or Johannesburg / Pretoria · Full time
Define how GoMove speaks to every customer and build the highest-conversion moving machine in the country.
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Operations role
Operations Controller
Johannesburg / Pretoria or Cape Town · Full time
Run the engine room of every move in your region: assign and brief crews, own move-day delivery, and grow the partner network.
Leadership role · Full time · Cape Town or Johannesburg / Pretoria
GoMove is a high-growth, tech-enabled moving platform on a mission to make moving cool. We are live in Cape Town, Johannesburg and Pretoria and moving fast. We are a loud, bold brand that leads with customer obsession, radical transparency and an experience people actually want to talk about afterwards. We hold a high bar, and we are looking for a customer operations leader who thinks and acts the same way.
Takes about 3 minutes. Have your CV ready.
The mission
You are not a call centre manager or a ticket queue supervisor. You are the person who defines how GoMove speaks to every customer, and who builds the most customer-obsessed, highest-conversion moving machine in South Africa. Your mandate is to turn a stressful, fragmented experience into a frictionless one that runs across every channel we touch, and to lead the team that makes it happen every single day.
Why this role matters: Moving is high-stress and high-emotion. How we talk to a customer, how fast we respond, and how smooth we make the journey is the difference between a booking won and a booking lost. This function carries the customer from first hello to a move they rave about. It is the most important experience lever in the business, and the biggest driver of conversion we have.
What you will build
This is a visionary and a hands-on role at the same time. You set the standard for how we speak to customers, and you get in and drive it yourself. You build the systems, coach the team, and execute daily as demand grows and we expand across the country.
The experience vision
Define what world-class looks like for a GoMove customer, and make it real across WhatsApp, phone, web and every channel we add.
A frictionless journey
Remove every point of drag between a customer wanting to move and a move confirmed, so booking with us feels effortless.
The conversion machine
Own the rate at which inquiries become completed moves, and lift it month on month.
The team
Hire, coach and lead the coordinators, and build the bench as we scale into new cities.
The metrics
Define what we track, build the dashboard we run the business on, and turn the numbers into decisions.
Key responsibilities
Lead
Own the customer relationship end to end, from first inquiry to paid and reviewed, so nobody ever goes cold on your watch.
Build and lead the coordinator team. Hire, coach, train and hold a high bar on how we talk to customers, warm and human every time.
Set the GoMove customer voice and make sure it holds across the whole team and every channel.
Scale the function as we grow. Build the structure and the people to carry double the volume, then double again, across multiple cities.
Build
Design a frictionless booking and comms experience across all our channels, and keep taking friction out as we grow.
Build the follow-up and response discipline, and the automation behind it, so every customer is chased and no lead is ever dropped.
Own the trip pack standard, so every move is fully and accurately captured before it reaches the crew by routing customers through our inventory tool rather than piecing it together over chat.
Work hand in hand with product to shape the tools you and your team run on, from assigning inquiries to tracking every stage to automating the nudges.
Build the metrics and the dashboard the whole business trusts: conversion, response times, trip pack readiness and customer satisfaction.
Run
Run the daily customer board so every open inquiry has an owner and keeps moving, nothing sitting still.
Get on the tools yourself when it counts. Lead from the front, in the conversations, not from a distance.
Coach the coordinators live. Listen to real conversations, jump into the hard ones, and build the playbook as you go.
Handle the escalations that go above your team, and own the close, payment follow-through and the review request at the right moment.
Who you are
Customer-obsessed. You physically cannot let a customer sit unanswered. Their experience keeps you up at night.
A player-coach. You lead a team and still get in and do the work yourself. Not a supervisor, a leader who drives it.
A builder. You thrive without structure and create it. You build systems so problems do not come back, rather than just fighting today's fire.
Numbers-literate. You can build a dashboard, track what matters, and use data to make the call.
Fast and calm. You move quickly, stay calm in chaos, and take ownership like the business is yours.
Experienced. You have led a customer or operations team in a fast, high-volume service business. Delivery, logistics or e-commerce ops at scale.
Our values
Obsess over customers. Get stuff done. Raise the bar. It's a team sport. Be lekker, always do the right thing.
GoMove is backed by an established investment group and building fast. This is an early-stage leadership role with ownership, visibility, and the chance to shape the customer experience of a national brand from the ground up.
We're hiring
Operations Controller
Full time · Johannesburg / Pretoria or Cape Town · GoMove (Pty) Ltd
GoMove is a tech-enabled, on-demand moving platform. Pink trucks, vetted crews, transparent pricing, and a booking that takes 60 seconds. We work with owner-operator partners across the country to move anything for anyone, and we do it in a way people actually brag about afterwards.
We launched in Cape Town in early 2026 and went live in Gauteng in July. We are growing fast and we are building the operation to match. This is a real business run by serious people who care a lot about getting the move right.
Takes about 3 minutes. Have your CV ready.
The role
The Operations Controller runs the engine room of every move in the region. When a booking is ready, you make sure the right crew is assigned, fully briefed, and ready to go. On move day, you keep it all on the rails and step in the second something wobbles.
This role is bigger than move day. Your job is to build the region and to execute. You are the person on the ground turning a new market into a real operation, growing our supply moving partners, keeping our customers happy, and helping shape where GoMove goes next. We are out to become the name South Africa thinks of when it needs to move anything, and this region is a big part of getting there.
Put simply: a 5-star move, every time, on brand. You own supply and move-day delivery in your region, and you help build the thing while you run it.
What you will own
Assignment and briefing. You match each move to the right partner and crew, brief the driver properly, and lock the trip pack before anything goes live.
The move-ready gate. Crew confirmed, advance notice in place, pre-trip checks done. Nothing moves to live until it is genuinely ready.
Move-day execution. You monitor live moves, catch problems early, and solve them fast. When a move gets messy, you are calm, decisive, and already three steps ahead.
Our supply moving partners. You grow and look after the partner network in your region, track driver and crew performance, and hold the line on quality so every move lands 5-star.
Feed the build. You are closer to the moves than anyone, so you spot what works and what breaks first. You turn that into clear feedback for the product team so the platform keeps getting sharper.
Operational compliance. You run the SOPs the way they are meant to be run, spot where they break at higher volume, and feed that back so we fix it.
What we are looking for
Customer obsessed. Our customers and our moves come first. You take it personally when a move is anything less than brilliant.
A doer. You get stuff done. You would rather move, learn, and adjust than sit and wait for perfect.
Influence without authority. You build real relationships with our supply moving partners and our customers, brief a crew, and hold a standard, all without needing to be anyone's boss.
Ahead of the problem. You anticipate issues before they land and get in front of them, so move day rarely catches you out.
A big-picture thinker. You can run today's moves and still see the bigger game as we drive toward national expansion.
Calm under pressure. Move day does not wait for you. You think clearly when it gets loud.
Detail obsessed. Trip packs, pre-trip checks, the small stuff that decides whether a move goes smoothly or falls over.
Comfortable with tech. WhatsApp, Notion, and an admin portal are your daily tools, and you are quick to spot when a system is slowing you down.
Real operations experience behind you. Logistics, dispatch, fleet, coordination, or a fast-paced service business where things go wrong in real time and someone has to sort it.
Based in Johannesburg, Pretoria, or Cape Town, with a valid SA driver's licence and your own transport.
Nice to have
Time spent as, or working closely with, owner-operator partners, so you already know how drivers think and what keeps them happy. Commercial or B2B sales experience, since part of this role is helping spark the region's first demand while we build.
What you get
A market-related base plus a performance-linked incentive structure tied to trip volume, so as the region grows, so does your pay. A seat at the front of a business scaling from tens of moves a month toward a thousand, with real ownership and real room to grow into a bigger operations role as we expand.
How we work
Obsess over customers. Get stuff done. Raise the bar. It's a team sport. Be lekker, always do the right thing.
Apply for this role
You are applying for: Customer Operations Lead
Your application goes straight to the GoMove team.